INCEPTION

1973

September 8

Founded by Diwan Arun Nanda, Ajit Balakrishnan & Md. Khan

1984

September 8

Tie-up : Young & Rubicam (Y & R)

1994

September 8

Rediff.com founded

1995

September 22

Tie-up : Dentsu and Y&R

2002

September 22

Sudler and Hennessey launches operations in India with Rediffusion

2004-2005

September 22

Dentsu strengthens its presence in India handling over majority control in DY&R to Y&R

2011

September 22

Rediffusion inks deal with Edelman India for handling PR business for Tata Group

2011

September 22

Rediffusion’s Media brand TME joins hand with Havas’ media agency (Formerly known as MPG)

2015

September 22

Strategic alliance with The Social Street

2018

September 22

Mr. Nanda & Mr. Balakrishnan buy back 40% stake held jointly by Y&R (26.67%), part of WPP, Dentsu (13.33%); each to hold 50% stake in the new entity, Rediffusion

2018

September 22

Specialist brands run as joint ventures like Wunderman for direct marketing and Sudler & Hennessey for healthcare will now be known as Rediffusion Direct and Rediffusion Health

2021

August 12

Adman Sandeep Goyal acquires Rediffusion

2022

August 24

Rediffusion ties up with New York and London-based strategic and creative consultancy BeenThereDoneThat (BTDT) to roll out services in India. 75 years old Everest relaunched as Everest – Digital First agency. Rediffusion Nxt founded.