INCEPTION
September 8
1973
Founded by Diwan Arun Nanda, Ajit Balakrishnan & Md. Khan
September 8
1984
Tie-up : Young & Rubicam (Y & R)
September 8
1994
Rediff.com founded
September 22
1995
Tie-up : Dentsu and Y&R
September 22
2002
Sudler and Hennessey launches operations in India with Rediffusion
September 22
2004-2005
Dentsu strengthens its presence in India handling over majority control in DY&R to Y&R
September 22
2011
Rediffusion inks deal with Edelman India for handling PR business for Tata Group
September 22
2011
Rediffusion’s Media brand TME joins hand with Havas’ media agency (Formerly known as MPG)
September 22
2015
Strategic alliance with The Social Street
September 22
2018
Mr. Nanda & Mr. Balakrishnan buy back 40% stake held jointly by Y&R (26.67%), part of WPP, Dentsu (13.33%); each to hold 50% stake in the new entity, Rediffusion
September 22
2018
Specialist brands run as joint ventures like Wunderman for direct marketing and Sudler & Hennessey for healthcare will now be known as Rediffusion Direct and Rediffusion Health
August 12
2021
Adman Sandeep Goyal acquires Rediffusion
August 24
2022
Rediffusion ties up with New York and London-based strategic and creative consultancy BeenThereDoneThat (BTDT) to roll out services in India. 75 years old Everest relaunched as Everest – Digital First agency. Rediffusion Nxt founded.